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How easy is it for clients to buy from you?

It is important for your business to be perceived as “easy to do business with”.  Clients want convenience or they will go elsewhere...  

How do clients “sign up”

Usually, fewer steps and less time is good.  Some key considerations...

  • What is the process?

  • How many steps are required?

  • How long does it take?

  • How well is it working?

Client feedback

Current clients that you know well and some where you have lost business can be great sources of input.  Questions to consider asking...

  • What did you think of the “sign up” process?

  • How easy was it to get started?

Client feedback

What are competitors doing?

What does the process look like from your competitors?  What about other, similar companies?  You might be surprised at what clients will share...all you need to do is ask.

Whether you are selling something online or a solution that requires a proposal to be approved, making it easier for clients to buy will attract more business!


Marc Kitz, Sales Coach 



Checkout my Sales Coaching blog -

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